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Seavangardia More effect, less effort in the design process. A blog cover. A black background. Turquoise title letters. The MacLeamy Curve chart.
Design  ·  Design Methods
More effect, less effort in the design process

Shift resources from later phases to the initial phases of the project to gain more effect, less effort in the design process. The concept was articulated by Patrick MacLeamy in 2004, a similar diagram was created by Boyd C. Paulson […]


Seavangardia Design; beauty, strategy and innovation. A blog cover. The iceberg made of triangles. A background made of two gradients. The sky is the turquoise gradient, the underwater part is the cobalt blue gradient. Black title lettes.
Business  ·  Design
Design: beauty, strategy and innovation

Design: beauty, strategy and innovation. How to combine creativity and business? Beauty by its definition is a combination of qualities like color, shape that pleases our senses. Strategy involves a plan of action to achieve a desired result, which may […]


Seavangardia Design Thinking a human-centered approach to innovation. Blog cover. A black background, a turquoise title, hexagons in shade of turquoise.
Design  ·  Design Methods
Design Thinking – A human-centered approach to innovation

Design Thinking is a human-centered approach to innovation. The method integrates user needs, technological capabilities, and business success. It is important to build interdisciplinary teams that complement their strengths, talents and skills. This way you can create synergy. You can […]